Editorial

This editorial uses a bright background which makes it eye catching,  the colour complements  the models skin tone. It also makes the text stand out, because they have used black text on a yellow background. The white boarder around the title draws the reader, because it acts almost like a highlighter. I like how the editorial is spread between two pages and the model is central, but it make it hard to see some of the image. The less formal text suits the editorial theme, as its bright and playful.

 

This editorial is selling the product well; by using a bigger aperture the camera focuses more on the foreground, meaning the image of the garment is sharper. By doing this the viewer is focusing more on the garment.  The positing the text is perfect for this photograph as they have used up the space between the model and the end of the photograph. There isn’t too much text either, so I can image this editorial would not  overwhelm the reader.